New marketing manager for Hasbro Italia

Esther Gazzano is the new marketing manager and infant & preschool games from Hasbro Italy (www.hasbro.it), the leader in manufacturing products for the entertainment and leisure for children and families. Gazzano assumes his new position after having served as senior brand manager games, managing all the company’s portfolio of games that includes brands such as Monopoly, Trivial Pursuit, Cluedo and Twister. The new role as well as provide for the supervision of the line Games (Hasbro is the industry leader), also lines of infant & preschool, with brands such as Play-Doh, Playskool and Chuck. This charge will also launch in Italy for the Hasbro line of VTech (European leader in educational computer games), coordinating their Brand Manager in the development of strategy and marketing plans (Media, Promotion and PR plan). The support team will consist of Lavinia Esther Gazzano islanders, brand manager games, and Barbara Martinelli, new entry into Hasbro as senior brand manager for infant & preschool.

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